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It’s not a brand. It’s a lifestyle
Want to be a brand for the rich and famous, or one that fits the average consumer’s lifestyle? Many brands…
People Who Say They’re Experiencing AI Psychosis Beg the FTC for Help
Eventually, they claimed that they came to believe that they were “responsible for exposing murderers” and were about to be…
Nearly half of Netflix viewing is occurring on its ad-supported tier: Comscore
When Comscore first began looking into streaming in 2017, the subject was still new enough that the measurement company opted…
Inside the Messy, Accidental Kryptos Reveal
Jim Sanborn couldn’t believe it. He was weeks away from auctioning off the answer to Kryptos, the sculpture he created…
MLB swings at international, young baseball fans during record World Series
MLB is having a record postseason, and not just because Game 3 of the World Series went on for 18…
Extropic Aims to Disrupt the Data Center Bonanza
Extropic, a startup developing an exotic new kind of computer chip that handles probabilistic bits, has produced its first working…
How Cadillac is riding the US F1 boom to drive fandom
Between Drive to Survive and this summer’s F1: The Movie starring Brad Pitt, there are a lot of new Formula…
Sephora has 1,000 creator storefronts. What does that mean for affiliate marketing?
Partnerships that pay off. Say goodbye to your spreadsheets. impact.com helps you automate your affiliate, influencer, and referral programs with…
Spit On, Sworn At, and Undeterred: What It’s Like to Own a Cybertruck
Then I got my wife the Model S for Christmas. I started driving that around, and I'm like, I kind…
Coworking with Victoria Bachan
Partnerships that pay off. Say goodbye to your spreadsheets. impact.com helps you automate your affiliate, influencer, and referral programs with…