Nobody Knows How to File Taxes on Prediction Market Wins

Startups 5 Min Read

How do you file taxes on prediction market profits? It seems like the type of straightforward question any halfway decent bookkeeper should be able to answer. Right now, though, it’s a conundrum for tax experts across the country. “You have a vacuum of guidance,” says Patrick Camuso, an accountant who specializes in digital assets. “It puts the taxpayer in a

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Marketing 8 Min Read

How Grant & Ash are rewriting the rules of creator brand safety

If you don’t know Grant & Ash, they have a song for you.Since 2022, creators Grant Gibbs and Ashley Gill, also known as A Twink and a Redhead, have amassed more than 900,000 followers across

Startups 5 Min Read

With One Million Displaced, Lebanon Turns to Digital Wallets for Aid

Since March, Israeli attacks on Beirut and the occupation of southern Lebanon have displaced over 1 million people. Families are sheltering with relatives, renting if they can, or sleeping in cars and out in the

Marketing 9 Min Read

Polymarket and Kalshi are turning TV programming into one big casino

When entertainment enthusiasts tune into TV and movie awards shows, there’s no way to tell who might take home the biggest prizes of the night. But during this year’s Golden Globes red-carpet preshow, hosted by

Startups 4 Min Read

“Uncanny Valley”: OpenAI and Musk Fight Again; DOJ Mishandles Voter Data; Artemis II Comes Home

This week, our hosts discuss why OpenAI and Elon Musk’s legal feud is heating up once again—and happening alongside SpaceX’s IPO filing. They also dive into how a Department of Justice lawyer misled a judge

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Special Features

The 70-Person AI Image Startup Taking on Silicon Valley’s Giants

Standing inside the HumanX conference in San Francisco’s Moscone Center, it’s hard not to feel like you’re at the center

What’s up with those Museum of Sex bus ads?

If you’ve walked down any street in New York City recently, chances are high that you’ve seen an MTA bus

The US Army Is Building Its Own Chatbot for Combat

The US Army is developing AI models trained on data from real missions, with the goal of deploying a chatbot

How New York City FC got its pigeon mascot

On a Sunday in late March, MLS fans packed into Yankee Stadium—the temporary home of New York City FC—to watch

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Startups 4 Min Read

This Startup Wants You to Pay Up to Talk With AI Versions of Human Experts

The company isn’t exactly breaking new ground. The idea of a chatbot standing in for a human is fairly common. As is the idea of cashing in on it. For instance, Manhattan psychologist Becky Kennedy has built a parenting advice business that features a chatbot named Gigi trained on her

Marketing 5 Min Read

Mondelēz taps soccer stars to get people snacking during World Cup

Sports and snacks go hand in hand, and Mondelēz International has a wealth of experience with both. For the World Cup this summer, the food and beverage giant is leveraging its portfolio of products and its athlete partners to get people snacking.Sports fans are no stranger to Mondelēz snacks: It

Marketing 5 Min Read

Sydney Sweeney is back for another American Eagle campaign

Syd’s back, tell a friend.On Wednesday, American Eagle unveiled its newest Sydney Sweeney campaign, continuing a top-dollar partnership from last summer that led to much conversation, controversy, and, ultimately, big results for the clothing brand.CMO Craig Brommers told us the first round of Sweeney ads was the “most successful campaign

Startups 5 Min Read

Robotaxi Outage in China Leaves Passengers Stranded on Highways

An unknown technical problem caused a number of robotaxis owned by the Chinese tech giant Baidu to freeze on Tuesday in the middle of traffic, trapping some passengers in the vehicles for more than an hour.In Wuhan, a city in central China where Baidu has deployed hundreds of its Apollo

Marketing 7 Min Read

Meet the newest ‘Running Point’ character: Jake from State Farm

Like a good neighbor, State Farm is there—“there” being the Netflix show Running Point.Today, the insurance company announced a collaboration with the streamer, which includes a co-branded ad featuring characters from Running Point, the basketball-centric comedy starring Kate Hudson. As part of the deal, Jake from State Farm is set

Startups 5 Min Read

Duolingo’s Luis von Ahn Wants to Delete the Blockchain

Luis von Ahn could have retired to a beach somewhere years ago. Best known as the CEO of the learning app Duolingo, von Ahn in the 2000s invented the captcha, those infuriating little online tests that force people to prove they’re not robots. But after selling his creation to Google

Marketing 7 Min Read

Merrell’s pitch to non-outdoorsy consumers: Go outside instead

Touching grass is good for you, and it’s actually not that hard. At least, not according to Merrell.The 45-year-old hiking footwear brand, which is owned by Wolverine Worldwide, recently debuted a spot titled “It Starts Outside” as part of a new brand platform encouraging exploration of the world outside. The

Startups 5 Min Read

California Suspends Enforcement of Law Requiring VCs to Report Diversity Data

Under a new state regulation, venture capital firms operating in California were supposed to submit demographic data about their portfolio companies, including the gender and race of startup founders they backed. But amid public criticism from some tech leaders, the California agency administering the new requirement suspended it just before

Marketing 5 Min Read

All things creator marketing with Tiffany Rivers

Tiffany Rivers is VP of emerging media and influencer marketing at Media Cause. She’s set to speak at Marketing Brew’s upcoming event, The Next Phase of Social and Creator Marketing, on May 12.Ahead of the event, we caught up with her to hear how she is advising her nonprofit clients,

Startups 4 Min Read

Iran Threatens to Start Attacking Major US Tech Firms on April 1

Iran’s Islamic Revolutionary Guard Corps warned Tuesday that it plans to begin attacking more than a dozen American companies across the Middle East on Wednesday in retaliation for the killing of Iranian citizens in the ongoing war with the US and Israel. The list of companies includes Apple, Google, IBM,

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How soccer orgs and sponsors are putting local spins on World Cup campaigns

With 16 host cities across three countries, it’s safe to say there’s no one-size-fits-all marketing

OpenAI Acquires Tech Talk Show ‘TBPN’—and Buys Itself Some Positive News

OpenAI announced Thursday that it had acquired the online business talk show TBPN for an

How The Trade Desk is aiming to remain ‘king of the open web’

It’s been more than 10 years since The Trade Desk was named to Forbes’s list

AI Research Is Getting Harder to Separate From Geopolitics

The world’s top AI research conference, the Conference on Neural Information Processing Systems—better known as

How IBM’s Masters campaign marks a shift in its sports strategy

With the Masters Tournament starting today, many golf fans will have Georgia on their minds.