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Disney nearly sold out of ad inventory for college football championship
With less than two weeks to go until the College Football Playoff (CFP) National Championship, the ad sales team at…
AI Devices Are Coming. Will Your Favorite Apps Be Along for the Ride?
Silicon Valley giants like Amazon, Meta, and OpenAI are racing to develop “operating systems” for AI-powered devices—and 2026 is likely…
Disney details vertical video efforts and AI-aided media planning for 2026
At CES, it’s the most wonderful (read: busiest) start to the year. And just like it has in years past,…
Games, AI recommendations, and multicams: NBCU’s plans to boost engagement ahead of a sports-packed winter
Ahead of the Winter Olympics, NBCUniversal is raking it in. The company sold out of ad inventory for the 2026…
Google Gemini Is Taking Control of Humanoid Robots on Auto Factory Floors
For several decades, Boston Dynamics has pioneered the development of advanced robots, including humanoids and four-legged systems tested by the…
‘AI hasn’t changed the principles of marketing’: Through the hype, marketers vie for the human touch
At CES, what’s happening in the hotel suites above the conference is just as interesting as the panels happening below—perhaps…
Under the hood of the Williams F1 team’s 2026 rebrand
The F1 paddock is a colorful place—and we mean that literally. Ferrari is known for its iconic red. McLaren lives…
AI Labor Is Boring. AI Lust Is Big Business
I’m fully convinced a generative AI bubble will pop in the not-so-distant future. Not everything will be wiped out, but…
Coworking with Steve Rotter
Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Steve…
Why Blue Wire Podcasts shifted from influencers to athletes
In sports podcast company Blue Wire’s younger years, TikTokers and other influencer podcast hosts were integral in building the network’s…