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Sam Altman Says the GPT-5 Haters Got It All Wrong
OpenAI’s August launch of its GPT-5 large language model was somewhat of a disaster. There were glitches during the livestream,…
Why CeraVe partnered with the NBA
Anthony Davis deals with dandruff. Paige Bueckers is focused on keeping her scalp healthy. Athletes…They’re just like us.Unlike the rest…
Your Delivery Robot Is Here
Aarian Marshall: Hello.Michael Calore: Given today's topic, I'm curious to know what is the most unexpected thing you've both ordered…
How creator Jake Schroeder unlocked a comedy and audio niche tailor-made for brands
Partnerships that pay off. Say goodbye to your spreadsheets. impact.com helps you automate your affiliate, influencer, and referral programs with…
OpenAI Wants ChatGPT to Be Your Future Operating System
OpenAI didn’t share details around any revenue-share agreements with Canva, Zillow, Spotify, and the other apps it highlighted today.The new…
Nielsen measurement accreditation faces uncertain future—again
Nielsen’s measurement accreditation woes aren’t over yet.The Media Rating Council (MRC), the independent governing body that reviews, audits, and accredits…
A pitch-side look at Verizon’s plans for its first World Cup
With about nine months to go until the 2026 FIFA World Cup, Verizon is powering up its marketing with the…
A Journey Into the Heart of Labubu
The day after I failed to secure a Labubu from Pop Mart’s original store, I decide to console myself with…
Coworking with Ben Geheb
Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Ben…
Trump Executive Order Will Hand TikTok Over to US Investors
On Thursday, US president Donald Trump signed an executive order to transfer ownership of TikTok’s US operation to a group…