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Zoom’s Return-To-Office Could Doom The Company
Exceptional leaders often excel as skilled storytellers, and for good reason. Once a company hits a certain level of organizational complexity, one of the most important tasks the CEO has is to craft intellectually coherent and captivating narratives about the firm, its purpose, and its performance. Failure in this task means undermining the very existence of the company; a sin…
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4 Huge Reasons Your Brand Values Should Not Change (Even If Laws Do)
No matter what field you operate in as an entrepreneur, business manager or marketing executive, it is perfectly normal to feel like we are walking into a "whole new world" which is a little upside down and sideways with a line of vision akin to a being inside a well-shaken…
Bill Gates Got Steve Ballmer to Quit School, Join Microsoft: Here’s How
This article originally appeared on Business Insider.Bill Gates found a kindred spirit, a social connector, a confidant, a study buddy, and a true business partner in Steve Ballmer, he writes in his new memoir, "Source Code: My Beginnings." Gates, the billionaire philanthropist who cofounded Microsoft, met Ballmer in a graduate…
A Manager’s Guide to Building Accountability
Effective goal-setting isn't about filling out a spreadsheet or announcing a new target; it's about creating a system where goals translate into action, team members take ownership and progress is tracked, discussed and refined along the way.Since founding ButterflyMX in 2014, I've found that when it's done right, goal-setting is…
Time Is Money — Here’s How to Leverage It to Add Value to a Product
Competition at the speed of technology is fierce and every edge is an advantage. Most times, leaders reward strategies that focus on lowering production costs to offer products or services at lower prices than competitors. Our most recent experiences, however, have revealed time to be an unsung hero in adding…
Citigroup Sticks to Hybrid Schedule for Recruiting Advantage
Citigroup isn't following fellow Wall Street banks like JPMorgan and implementing a strict return-to-office policy. According to recent reports, Citigroup has decided to stick with its hybrid schedule which allows staff up to two days per week of remote work.Citigroup CEO Jane Fraser told managing directors on a quarterly call…
Entrepreneurs Drive the Economy — But Are We Doing Enough to Support Them?
Never before has economic resilience been so crucial. The contemporary world is grappling with numerous challenges at the same time, political crises, increasing economic disparity, global warming, and technological chaos. Efforts to regain the dwindling trust of the citizens are not succeeding. Political leaders and businesses are focusing on the…
Why Psychological Courage Is the Secret Ingredient for Startup Success
In every major religious and spiritual tradition, courage is one of the most esteemed virtues. You would be hard-pressed to find someone who does not want to see themselves as a courageous person. However, when we think of courageous acts, our minds often gravitate toward what social scientists call monumental…
How This Charleston Brunch Hotspot Keeps Food Costs Down
Miller's All Day is an all-day brunch spot tucked in the heart of Charleston, South Carolina, known for its rustic charm and southern hospitality."Charleston is known as a hospitable city," owner Nate Thurston says. "It creates this opportunity for restaurants, coffee shops and all these hospitality venues to provide amazing…
4 Questions All Business Owners Need to Answer to Have a Successful Exit Plan
As another holiday season comes to an end, we've hopefully filled our cups with gratitude and taken some time to appreciate our last 365-day journey around the sun. For me, the holidays are always a time of deep reflection on the life I've built with lessons from my earliest teacher.My…
What’s the Key to Building a Strong Go-to-Market Strategy?
What if I told you that the number 385 was the answer to building a solid go-to-market strategy?Stay with me. I'm Paul Sullivan, author of Go-To-Market Uncovered (GTMU) and an expert in building B2B go-to-market strategy. I also created the ARISE Go To Market Methodology® for background and credibility.So, here's…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…