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Zoom’s Return-To-Office Could Doom The Company
Exceptional leaders often excel as skilled storytellers, and for good reason. Once a company hits a certain level of organizational complexity, one of the most important tasks the CEO has is to craft intellectually coherent and captivating narratives about the firm, its purpose, and its performance. Failure in this task means undermining the very existence of the company; a sin…
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Money Tip From Founder Helping College Athletes Manage Billions
The college sports industry is worth billions of dollars, yet student-athletes have only been able to receive payments for their names, images and likenesses (NIL) since a 2021 Supreme Court ruling.Student-athletes stand to gain more financially than ever before: In some cases, they'll see higher earnings than they might at…
How to Become a Resilient Entrepreneur in 4 Steps
Starting a business is like running an obstacle course — full of jumps, traps and other roadblocks that you must find your way around and can stifle your forward momentum. It's not a road for the faint of heart! Of course, many entrepreneurs have run the obstacle course and succeeded,…
Nail Your Product Messaging with This 8-Step Framework
Most product messaging fails because it tries to do too much — cramming in features, overexplaining and hoping something sticks. But customers don't just care about your features — they care about solving their own problems. If your messaging isn't clear, relevant and memorable, it's not working.In this article, I'll…
Why Work-Life Balance Is Overrated — and What to Pursue Instead
Balance. The word itself evokes images of a perfectly aligned scale, neither side tipping too far in either direction. Yet, achieving balance has never felt more difficult. According to Gallup's 2024 State of the Global Workplace Report, a staggering 41% of employees globally report experiencing daily stress — the highest…
How a 27-Year-Old’s ‘Crazy’ Side Hustle Hit $30,000 a Month
This Side Hustle Spotlight Q&A features Angel Rodriguez, 27, of Miami, Florida. Rodriguez uses the peer-to-peer boat rental platform Boatsetter to run his yacht rental side hustle.Image Credit: Courtesy of Angel Rodriguez What was your day job or primary occupation when you started your side hustle?I started my career as…
4 Huge Reasons Your Brand Values Should Not Change (Even If Laws Do)
No matter what field you operate in as an entrepreneur, business manager or marketing executive, it is perfectly normal to feel like we are walking into a "whole new world" which is a little upside down and sideways with a line of vision akin to a being inside a well-shaken…
Bill Gates Got Steve Ballmer to Quit School, Join Microsoft: Here’s How
This article originally appeared on Business Insider.Bill Gates found a kindred spirit, a social connector, a confidant, a study buddy, and a true business partner in Steve Ballmer, he writes in his new memoir, "Source Code: My Beginnings." Gates, the billionaire philanthropist who cofounded Microsoft, met Ballmer in a graduate…
A Manager’s Guide to Building Accountability
Effective goal-setting isn't about filling out a spreadsheet or announcing a new target; it's about creating a system where goals translate into action, team members take ownership and progress is tracked, discussed and refined along the way.Since founding ButterflyMX in 2014, I've found that when it's done right, goal-setting is…
Time Is Money — Here’s How to Leverage It to Add Value to a Product
Competition at the speed of technology is fierce and every edge is an advantage. Most times, leaders reward strategies that focus on lowering production costs to offer products or services at lower prices than competitors. Our most recent experiences, however, have revealed time to be an unsung hero in adding…
Citigroup Sticks to Hybrid Schedule for Recruiting Advantage
Citigroup isn't following fellow Wall Street banks like JPMorgan and implementing a strict return-to-office policy. According to recent reports, Citigroup has decided to stick with its hybrid schedule which allows staff up to two days per week of remote work.Citigroup CEO Jane Fraser told managing directors on a quarterly call…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…