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Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
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How They Started a Multimillion-Dollar Sold-Out Business
Rebecca Grinnals and Kathryn Arce, wedding industry veterans of more than 20 years, met in the early '90s while working at The Walt Disney World Resort, where they grew Disney's Fairy Tale Weddings to a $100 million per year operation. "It was a little bit like lightning in a bottle…
Why You Need to Focus on Personal Branding Before PR
When people contact me with questions about executive branding, also often referred to as personal branding, the most common questions I get are: Which magazines can you get me in? Which podcasts can you book me on? While my agency does help clients with media outreach, this is not the…
5 Trends Influencing the Future of Ecommerce
The ecommerce landscape never ceases to amaze, with new trends changing the way businesses build their strategies. With over 2.77 billion people shopping online worldwide and ecommerce sales projected to surpass $6.8 trillion in 2025, the online retail market is more competitive than ever.Moreover, this year, online purchases are expected…
6 Ways to Spot and Capitalize on Emerging Social Media Trends
Social media is one of the most powerful marketing tools available to small businesses and entrepreneurs. Currently, 84% of all consumers check out a brand's social media page before making a purchase, resulting in about 20% of all sales coming directly through links from social media. For this reason, entrepreneurs…
Self-Made Millionaire Says Successful People Share 1 Quality
Business growth expert and investor Candy Valentino was born to teenage parents in small-town Pennsylvania. Her family lived in a trailer park and relied on welfare and government assistance for much of Valentino's life, and when her father lost his job as a mechanic, he had just $200 to his…
Smart Entrepreneurs Don’t Leap Without Looking — Here’s How to Strategically Approach Starting a Business
Founders often talk about taking a "leap of faith" when starting their business. The phrase, coined by Danish philosopher Søren Kierkegaard, describes believing in something without rational proof — accepting an uncertain outcome despite a lack of evidence.My opinion? This is a terrible way to approach launching a company.To me,…
How to Build a Company Culture That Values Individuality and Belonging
Building a strong company culture that also feels personal is one of the best ways to create an engaged and happy team. It's also one of the hardest. As businesses grow, it can get difficult to make employees feel connected, appreciated and free to be themselves. But when you get…
17 of the Best Time Management and Productivity Books of All Time
Entrepreneurs are always on a quest to win the race against time. As if that weren't stressful enough, we also have to enhance our willpower and strengthen our self-discipline. If not, then all of the distractions flying around will stand in the way of us getting things done.Since I'm an…
The “Lazy” Entrepreneur’s Guide to AI: 5 Tools to Run Your Business on Autopilot
Want to run your business on autopilot and finally escape the 24/7 grind? AI is the "lazy" entrepreneur's secret weapon, and if you're not using it, you're missing out on massive time savings and increased profits. In this video, I'm revealing five game-changing AI tools that can automate the most…
Don’t Go Another Year Without Creating a Brand Identity
There are certain checklists great businesses have, and on those checklists is a personal brand identity. Digital presence is marked by cohesiveness, consistency and memorability. From entrepreneurs and executives to freelancers, investing time into a digital presence is a necessary tool for gaining clients and supporters and influencing your industry.However,…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…