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Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
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Trust Is a Business Metric Now. Here’s How to Earn It.
Trust is the new core competency of leadership, but most executives are still approaching it with outdated tools. If your teams don't trust your leadership, no mission statement, values deck or culture initiative will ever land.Trust may be hard to quantify, but the benefits of getting it right are undeniable.…
5 Ways CEOs Can Assess and Reset Their Company Culture
For CEOs, the work to build and sustain a strong company culture is never done. Even the best cultures can be challenged in an uncertain business landscape. But there's no question that culture is the difference maker in all winning teams.Great CEOs regularly assess their company culture to identify what's…
How to Scale Innovation and Creativity in Your Business
When you think of the world's most innovative companies, it's tempting to imagine a scrappy team of visionaries in a tiny room, spinning gold out of straw. But in reality, most large organizations struggle to innovate — not because they lack creative talent, but because their systems, cultures and processes…
How Web Data Helps You Stay Ahead of the Competition
To stay ahead, ecommerce businesses can't ignore the importance of data, especially the sort of public web data that their competition has access to. Whether it's tracking competitor prices or catching the latest consumer trends, having access to web data empowers companies to make smarter choices, no matter what sector…
How Giordano’s CEO Is Leading the Iconic Pizza Brand Forward
Sitting down with Nick Scarpino, the CEO of Giordano's, for the 50th episode of The CEO Series felt fitting — especially as the legendary Chicago pizza brand celebrates its own 50th anniversary. Nick's story stood out immediately. Formerly the CMO at Portillo's, another iconic brand, Nick took an unconventional path…
How to Build a Team That Thinks and Executes Like a Founder
Building a successful and thriving business is every entrepreneur's dream. In the beginning stages, the business owner pours countless hours and sleepless nights into their venture. Before they know it, their small operation requires the support of an entire team. At this stage, the entrepreneur must shift their focus from…
6 Creative Ways to Improve Internal Communications at Work
According to McKinsey, 44% of executives report that communication issues contribute to project delays or failures. Conversely, effective internal communication is linked with improved productivity, satisfaction and alignment among teams.Taking steps to improve internal communications at work is essential for unlocking your team's full potential. And quite often, a little…
5 Reasons Businesses Should Track Consumer Spending Habits
Consumer spending is one of the most important metrics for any industry — yet all too often, businesses fail to track it effectively. But understanding how your target audience is spending their money and why can be critical for your business planning and activities.Tracking consumer spending habits can provide a…
This Quiet Shift Is Helping Founders Build Fierce Customer Loyalty
Earlier this year, I asked a flight attendant for an extra graham cracker. She came back with three. A small, inexpensive gesture for the airline, but one that stuck with me.A few weeks later, at my local grocery store, I asked where to find Dijon mustard. Instead of pointing, the…
4 Things I Wish I Knew Before Starting My Own Business
No matter how gifted or driven you are, starting a business is hard, taxing work. In 2021, I left my 21-year career in finance and became a success coach, leadership consultant and author. I'd heard the statistic that 90% of all small businesses fail, but I thought starting my business…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…