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Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
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Luxury Retail Store Builds 100-Year-Relationships with Its Customers
In an era where most shopping happens with the click of a button, and retail has become increasingly impersonal, Polacheck's Jewelers stands apart. The Calabasas luxury store is more than a store—it's a weekend destination. Wealthy customers browse brands such as Rolex, Patek Philippe, and Cartier while enjoying food and…
Beyond Self-Defense: How Nomad Krav Maga Builds Community
For some, learning self-defense means learning how to fight. Shane Langwell, owner of Nomad Krav Maga, proves it can mean much more than that.Langwell's classes extend beyond self-defense to build confidence, resilience and a close-knit community among students. Located in Las Vegas, the gym's success is rooted in a commitment…
How Uniting Industry Stakeholders Can Propel Your Business — And How I Did It
Since becoming a CEO, I've noticed a tendency for industry leaders to operate in their own silos and focus on immediate wins rather than steady and shared progress. Yet, time and again, the most significant breakthroughs have proven to happen when leaders step outside these boundaries and unite around a…
7 Signs of a Broken Cap Table That Could Derail Your Startup’s Success
Hi, I'm Dima, founder of PitchBob, an AI co-pilot for entrepreneurs, and EUquity.com — an EU-focused equity management platform. We help founders craft their startups' narratives and materials, preparing them to attract investments and properly set up their cap table.When building a startup, founders often focus on product development, raising…
The Next AI Tool in Your Arsenal Is Here — How AI PCs Will Make Businesses More Competitive
In today's dynamic business landscape, businesses from small entrepreneurs to large multi-national enterprises are constantly seeking innovative ways to optimize efficiency, increase productivity and maintain a competitive edge. As we enter the artificial intelligence era, AI PCs are becoming essential tools that can revolutionize smaller business operations by offering advanced…
How to Leverage Influencer Partnerships in the New Era of Social Media
While social media has only been around for a few decades, it has transformed the world in numerous ways, from expanding the reach and effectiveness of small businesses to driving major cultural and geopolitical changes. It's no secret that social media is one of the most engaging and effective ways…
How to Turn Social Media Moments Into Newsworthy Stories That Captivate Audiences
When my wife, Maria Baradell, posted Instagram and TikTok videos of herself kneading sourdough on an international flight, I knew it had the potential to capture attention. It was quirky, visually interesting and relatable — all the ingredients of a social media hit. What I didn't expect was how quickly…
How I Maintain Success in a Highly Competitive Market — and How You Can, Too
If there's one thing I've learned from running businesses in incredibly competitive spaces, it's this: Standing out is non-negotiable. Success isn't handed to you; it's earned through smart strategies and unique value. Marketing can be one of the hardest things to do when launching a new business but it can…
This Former Google Exec Left Tech to Chase Tornados — Now, His Sustainable Personal Care Brand Is Lightning in a Bottle
Most people watch The Wizard of Oz for its whimsical characters and fantastical setting, but for Jeff Shardell, founder and CEO of Humble Brands, the real highlight was the tornado scene. As a child, Shardell described himself as "one of those weird kids who always loved thunderstorms.""Most people would run…
I Mentor First-Time Entrepreneurs — These Are the 4 Unseen Benefits I Gained By Giving Back
Global survey respondents indicated that Gen Z (40%) and millennials (41%) are more optimistic about their entrepreneurial pursuits and are significantly more likely to engage in side hustles or run small businesses compared to Gen X (31%) and baby boomers (19%). However, despite their drive, most of these young underserved…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…