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Marketing 7 Min Read

As Omnicom subsumes IPG, a new, stratified reality for Madison Avenue emerges

The makeover of Madison Avenue continues apace.In case you somehow missed it: Omnicom’s deal to buy IPG closed late last

Startups 7 Min Read

Here’s What You Should Know About Launching an AI Startup

Julie Bornstein thought it would be a cinch to implement her idea for an AI startup. Her résumé in digital

Marketing 8 Min Read

Amid marketing’s AI obsession, some consumers are ‘excited for reality’

The current cultural obsession with all things AI may have caused a boomerang effect—a true appreciation for something real.Filmmakers Luke

Startups 4 Min Read

OpenAI, Anthropic, and Block Are Teaming Up to Make AI Agents Play Nice

OpenAI, Anthropic, and Block have cofounded a new open source organization—the Agentic AI Foundation—to promote standards for artificial intelligence agents.The

Marketing 5 Min Read

Total global ad revenue grew to $1.14 trillion in 2025: WPP Media

The economy might not be great, but advertising is still growing like gangbusters.Total global ad revenue (excluding political advertising) is

Marketing 5 Min Read

Coworking with Darcy Kurtz

Each week, we spotlight Marketing Brew readers in our Coworking series. If you’d like to be featured, introduce yourself here.Darcy

Startups 4 Min Read

It’s Time to Save Silicon Valley From Itself

Alex Komoroske has always been at odds with Big Tech’s darker side. Though he cut his product-management teeth at Google

Marketing 7 Min Read

How MotoGP plans to rev up US motorcycle racing fandom in 2026

Is Formula 1 fueling fandom for all kinds of motorsports in the US?For MotoGP, the motorcycle racing series that’s primarily

Startups 3 Min Read

Anthropic’s Daniela Amodei Believes the Market Will Reward Safe AI

The Trump administration may think regulation is crippling the AI industry, but one of the industry’s biggest players doesn’t agree.At

Marketing 5 Min Read

‘Search is everywhere’: How JBL is retooling its search efforts for AI

Gaining “algorithmic trust” is top of mind for many marketers, especially as shoppers turn to AI for assistance in their